Establishing an online presence for your business is easy. Establishing an online multi-channel presence is also easy. The challenge, however, is to manage to provide a high level of online service for your clients. Online customers do not expect just to be satisfied; they want to receive a “beyond-expectations” support. Every business that goes online has to cope with aggressive competition not just from local businesses but from competitors worldwide. Therefore, by providing superior after-sales service and support you will have both happy customers and a competitive advantage over your…