We have repeatedly said that there is no magic solution neither a golden handbook to follow and guarantee high search engine rankings.
However, there are few factors that are considered as very important and also fundamental to the search engine optimization “techniques”. The main factors can be the age of the website, the domain name of the website, the content of the website, the coding of the website and the number of backlinks that the website has.
For those of you new to SEO, backlinks are links that are directed towards your website; also knows as Inbound links (IBL). The number of backlinks is an indication of the popularity and importance of that website. In this article, I will explain to you what a backlink is, why it is important, and few ways to help you gain backlinks for your website. I will also give you some tips to avoid getting into trouble with the Search Engines.
Read more »
Body and text optimization in a website is one of the elements that search engine robots (a.k.a crawlers or spiders) consider when scanning a web page and also a key factor to your web page’s ranking.
Body page (text inside the <body> </body> tags), in fact, is what crawlers read right after the meta tags (title, description, keywords) and therefore must be perfectly optimized.
Think of body optimization as a method to better highlight the topic of your page and thus keep the reader interested. The body text should express the message that you are trying to deliver.
In this article I will give me some brief information on the key points you should take care when building text on your web page.
Read more »
I do not have a lot of spare time but when I do I like reading optimization-related articles. I must have read more than 40 blog posts and articles regarding website and search engines optimization the past 2 weeks. This morning, as I was evaluating Netshop’s Domain Names Strategy, I was trying to recall bits of the articles I ‘ve read so far and I realized that none of them made a reference to domain name optimization. I ‘ve decided to dedicate some time and write this article about Domain Name Optimization and how you can turn your Domain Name into a key-point to the overall website optimization.
Read more »
Few days ago, I was checking some articles in Yahoo Answers when I stumbled upon a very interesting question: Does having a Blog help boost my website’s page rank? What is the importance of Blog from the SEO point of view? I was really surprised from the amount of comments that question had, so I realized that not everyone is yet familiar with blogs, neither with Search Engine Optimization. In this article I will try explaining the Importance of Blogs in Search Engine Optimization and generally on boosting your website’s ranking.
Read more »
Google Instant is the newest search enhancement that shows results as you type.
According to the Google Instant Q&A page, “The most obvious change is that you get to the right content much faster than before because you don’t have to finish typing your full search term, or even press “search.” Another shift is that seeing results as you type helps you formulate a better search term by providing instant feedback. You can now adapt your search on the fly until the results match exactly what you want.”
However, apart from the fancy, cool, new, catchy features Google Instant kills SEO and tends to favor big brands. In this article I am sharing my thoughts on Why Google Instant marks the end of the SEO era and how it does favor the big “guys”. I have also posted an introducing video, that I found from Youtube, of the new feature.
Read more »
In the previous ‘SEO Secrets’ article we discussed how to conduct a keyword research, as part of the seven basic steps to a successful Search Engine Optimization (SEO). Today we are going to take a step further on how to make your web pages search engine friendly (SEF).
Read more »
As I was going through the social-media related emails I receive through several Marketing/SEO Newsletters, I stumbled upon WebProNews Newsletter. The headline of today’s newsletter was about Facebook’s sue against a Teacher Community portal for using the word “Book”.
Anyway, as I was reading the Facebook article, I spotted an article about Digg. In my opinion this would interest all people following our blog for the SEO and Social Media news and tips.
Read more »
“Domains have and will continue to go up in value faster than any other commodity ever known to man” -Bill Gates
It is true! The domain names industry is on its peak, but not saturated (yet). Making a decision on what your (own, business’ or customer’s) domain name will be is not easy at all. Picking up the correct domain name for your website requires an in-depth knowledge of the industry your website is categorized, and a deep understanding of the “web” industry: search engine optimization tips, internet marketing strategies & techniques and domain name tips. In this article I am listing 7 tips that someone should consider in order to choose the Great domain.
Read more »
It is true that humans are creatures of habit. The more things remain the same the more we trust them. I am sorry to disappoint some of you, but this is not the case with Search Engine Optimization. In the rest of this article I will explain why consistency in SEO will make all your efforts for site ranking more effective.
Read more »
If you are expecting to read something about Search engine optimization magic or how to reach Google’s top ranking in 7 days, then you are reading the wrong article. There is simply no magic in SEO nor a known successful recipe to copy it. Successful SEO requires time to implement, patience, skill, knowledge, persistence, attention to detail and understanding of marketing.
Whereas my experience has shown seven basic steps of a successful Search Engine Optimization, in this article I am going to talk about the first step; How to conduct a Keyword Research.
Read more »
SEO Tips&Tricks | Stefano | 
November 6, 2010 1:33 PM | 
Comments (0) 
Subscribe
